“Vespa Girl” wins gold!
Brisbane’s new landmark — “Vespa Girl” — seen riding high above Scooters Scooters in Wickham Street Fortitude Valley has another reason to smile and wave at passers by, having won Gold in the Australian Sign Awards on the 31st of October 2008!
The annual competition is held on a National basis and the Vespa Girl took on contestants from as far away as W.A to take out the ‘Neon bending & lighting effects’ category.
Dealer Principal Joe D’Ercole was thrilled with the award stating that “we really wanted to make a statement, and an impact with the Vespa Girl sign. People are already using the store and sign as a point of reference in the area. We believe we have achieved this, and taking out the award is icing on the cake.”
Scooters Scooters is Vespa’s showcase store in Australia featuring a full line up of the stylish, economical and environmentally friendly Vespa, Piaggio and Gilera range of scooters. [source]
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See here how the moving neon display looks at night…
the award: NEON BENDING & LIGHTING EFFECTS – This award covers applications of neon glass to illuminate signage or create special lighting effects and may include signage on walls, advertising signs, shopfronts, sky signs, architectural applications, etc. Entries must be accompanied by night photographs.
Congratulations, Scooters Scooters!
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J0HNRANA
john[dot]rana[at]gmail[dot]com
VERY NICE!!! Proof that the Vespa’s classic design lines are all you need to advertise it. This is one landmark to remember in Brisbane…if I ever get the chance to go there ;o)
Gorgeous signage
Congratulations !