Archive for the ‘Advertisements’ Category

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Valentine Blogpost: for Vespa lovers the world over!

February 14, 2009

It is a given that Vespa enthusiasts love their respective scooters.  That is to be expected.  I’ve even heard of stories from riding buddies with significant others getting jealous with the attention they’re giving their beloved steeds. There’s even a tale going around where the wife threatened the husband to sleep in the garage since he loves his Vespa more anyway. bwahaha! :D

May the clip below remind us to give the one we truly love the attention she deserves, especially in a day like today. ;)


Director: Massimo Sbaraccani
Editor: Massimo Sbaraccani
Art director: Sara Scamarcia

But of course, my real Valentine’s Day message can be found here.

Happy Valentine! :D

-o-
{▫}
J0HNRANA

john[dot]rana[at]gmail[dot]com


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adidas X Vespa collection finally arrives in Manila!

January 14, 2009

Since October of last year, the local Vespa community has been abuzz of the impending arrival of the adidas X Vespa collection.

True to it’s promise of the collection’s availability around the world beginning January 2009 , word came out in this Vespinoy thread that the sneakers are already available in the Adidas Originals store in Trinoma.

When I was there two days ago for a meeting, I made it a point to visit the store to see the ‘new arrivals’ for myself.  Here’s what I’ve found.

vespa-adidas-trinoma1

These are the only four designs available so far.  The choices is not as varied as those shown here, but its a start.  Since the design of the black model at bottom is hardly visible, I took another pic up-close using my cam phone.  Here it is. Read the rest of this entry ?

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as my term as Vespa Club prexy ends…

December 15, 2008

Last Saturday, we at the Vespa Club of the Philippines had our annual Christmas Party and Election of Officers.  Officially, that was the last day of my tenure as President of the club.

To say that I’ve waited for that day was an understatement.  But please don’t get me wrong.  A year of serving the club is both challenging and rewarding.  I’m mighty glad I was given a chance to spearhead our two year old scooter club.  But I think one year is enough for me and it’s time pass the leadership to another equally-able comrade in the club.

I guess it’s safe to say that 2008 has been a good year for our Vespa Club.  I was truly lucky that I had the full support of the rest of my officers (shoutouts to Mon, Mario, Dax, Adrian & Zaldy!).  As a token of  my appreciation to them for standing by me throughout 2008 to bring the club forward. I handed each of the a mini-Vespa USB/thumbdrive during the Christmas Party.

vcop-usb1

Wifey ordered it for me through Clay Creations. Special thanks to Aileen for always accommodating our orders. The USB plug is hidden under the head like this.

I submitted the pictures of the Vespa boys so their USB mini-me’s would sorta look like them.  Since the scoots of Mon & Dax are two-tone, I also submitted pics of their scoots as well.

vcop-usb2

The rear bears the name of each recipient. :)

But I digressed so back to last Saturday’s activity.  Like I said, we had our election of officers.  Here’s a list of the 2009 Servant/Leaders of Vespa Club of the Philippines. Read the rest of this entry ?

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“Vespa Girl” wins gold!

November 10, 2008

vespa-girlBrisbane’s new landmark — “Vespa Girl” — seen riding high above Scooters Scooters in Wickham Street Fortitude Valley has another reason to smile and wave at passers by, having won Gold in the Australian Sign Awards on the 31st of October 2008!

The annual competition is held on a National basis and the Vespa Girl took on contestants from as far away as W.A to take out the ‘Neon bending & lighting effects’ category.

Dealer Principal Joe D’Ercole was thrilled with the award stating that “we really wanted to make a statement, and an impact with the Vespa Girl sign. People are already using the store and sign as a point of reference in the area. We believe we have achieved this, and taking out the award is icing on the cake.”

Scooters Scooters is Vespa’s showcase store in Australia featuring a full line up of the stylish, economical and environmentally friendly Vespa, Piaggio and Gilera range of scooters. [source]

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See here how the moving neon display looks at night… Read the rest of this entry ?

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Vietnam wears a helmet!

July 9, 2008

Vietnam is a motorcycle country. Two wheels (about 90%) greatly outnumber the cars on the road. But as seen in the images on my two previous Vietnam-related posts here, hardly anyone there wore a helmet on the road. Thankfully, that’s a thing of the past.

So how did the country get it’s more than 12 million riders to wear one? Well, it all started with this campaign.

The ads featured in campaign were made by Ogilvy and Mather Vietnam for Asia Injury Prevention Foundation. The campaign utilized actual motorbike accident victims.

On December 15, 2007, wearing a helmet became mandatory (Government Decree Number 32 – Mandatory Helmet Law) to all motorbike riders in Vietnam making it one of the world’s most successful public-health initiatives in years. My recent visit there is proof that indeed, everyone now wears a helmet there and not just in Ho Chi Minh but in the rural areas as well. Our tour guide said not everyone is happy with the new law but all are forced to comply than pay the fine of 200,000 dong or roughly about U$D12.

And since the “coolness” factor ranks high for most Vietnamese riders, some of their helmets (they used to jokingly refer to these protective headgears as “rice cooker”) don’t look like helmets at all! For a rider like me, Vietnam roads was practically an endless showroom of fancy helmets money could buy. There are ones that are shaped like baseball caps, cowboy hats, bowler, sola topee, and knitted beanies. There are colorful visors made of cloth attachable to a plain-looking helmets. At one time, I think I even saw a helmet that looks like the familiar Vietnamese straw hat (Nón lá ). You name it, they have it!

And since I myself fancy unique helmets, I bought some for myself. I even bought one for my daughter which is shaped like a ladybug. That one’s just too cute to pass up. See them here. Read the rest of this entry ?

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Topic Off-Vespa: Tomorrow’s People

July 7, 2008

Nothing to do with Vespas but I figured I’d do some 80’s Pinoy kids a favor by posting this on the internet.

The ad below brings a lot of memories. Shot in Liverpool, England, I was in high school in the late ’80s when this popular Coke ad was shown locally. I’ve been looking for this in YouTube for a years but no luck. I saw the other international versions but not the one shown here in the Philippines. When I saw most of the comments in those clips, a lot of people are also looking for the same local version. Someone even “threatened” that if the Coca-Cola peeps don’t upload the video soon, he’s gonna switch to Pepsi! hahaha!

Luckily, I got a copy of my requested episodes of QTV’s Ang Pinaka over the weekend (thanks again Vexel9!) including that of the Most Memorable commercial jingles.

When I saw this Coke ad again, I remembered how big a crush I had with Lilet back then. hahaha! I would have been proud kung naging gf ko sya that time. Alam ko sa St. Jo sya nag-high school eh. Kaso mahigpit daw yung nanay kaya di na ako nanligaw. KAPAL! STALKLER! bwahaha! :D

Anyway, here’s the TVC.

Syempre, may kasamang lyrics:

I am the future of the world
I am the hope of my nation
I am tomorrow’s people
I am the new inspiration

And we’ve got a song to sing to you
We’ve got a message to bring to you

Please let there be, for you and for me, a tomorrow (tomorrow)
If we all can agree there’ll be sweet harmony tomorrow (tomorrow)
And we all will be there, Coca-Cola to share
Feeling so real and so true
Promise us tomorrow
And we’ll build a better world for you

Wanna see the versions from other countries? I compiled them here. Read the rest of this entry ?

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All roads lead to Angono for Vespa Jamboree!

April 9, 2008

The Angono Sccooter Boys are at it again. And the event this weekend (April 12 & 13) promises to be BIGGER and BETTER than last year’s Angono Round-Up. For one thing, Vespa riders have the option to camp out and stay overnight!

Here’s the itinerary they posted for the two-day event: Read the rest of this entry ?

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Vespa Heads: It’s Hip to be [S]quare!

March 12, 2008

The newest Vespa model called the Vespa S is a retro-inspired scooter with square-ish headlamp and side mirrors is based on the classic look of the famous 50 Special model of 1969. These vintage models are still highly sought after and the scoot’s cult status was confirmed a few years ago when teen band Lunapop sang its praises in their smash hit “50 Special.”

In a press release, Piaggio formally announced the debut of the 2008 Vespa S, a retro-forward 150cc for the North American market. To create a buzz for the new model, the Toronto-based Vespa Canada launched the Vespa-head campaign — life-sized humanoid cutouts with the Vespa S handlebar for its head. These ‘dudes’ sports a retro-cool getups like Chuck Taylor and other ‘in-again’ brands to play on the notion that it’s hip to be square.

The company plans to display the odd humal-like images on buildings around Toronto, Montreal, Calgary and Vancouver. There are four different Vespa-heads in total; they’ll appear either as singles like this one:

vespa-heads.jpg

or in a group of intimidating posse such as this:

vespa-heads-gang.jpg

Read more about the Vespa-head campaign… Read the rest of this entry ?

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Art Vespa for your pocket!

November 30, 2007

As a souvenir/token for Vespa Attack 3 (and as a way to advertise the site among other Vespa riders :mrgreen: ), I’m handing out a Vespa-themed pocket calendar for everyone. Here’s how it looks like:

pocket-calendar-vespa.jpg

For a backgrounder about the artwork, you may read more about it in this post.

I had 1000 pieces of this calendar and I’ll distribute it in the 3-day event. If you’re going to VA3, just approach me if ever I miss handing you one.

Vespa Attack 3 starts later tonight and ends on December 2.

Save-the-date!

-o-
{▫}
J0HNRANA

john[dot]rana[at]gmail[dot]com


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Newsflash: Ben Sherman Sale!

November 16, 2007

Just saw this posted in the Vespa Club of the Philipines forum and thought local mods and scooterists out there might be interested.

bensherman-sale-nov07.jpg

Thanks to Quadrophenic for the heads up. :)

For more about the Ben Sherman store here in Manila, read my post here. I still haven’t visited Shangri-La Mall for the sale though. Here’s the exact store location and their contact numbers.

Sugod!

-o-
{▫}
J0HNRANA

john[dot]rana[at]gmail[dot]com

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P.S. Anybody here knows how to remove that **&%$#! flower divider on my sidebar? :x